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Roots of the Future: College of Design Senior Show
Amanda Ward
Rocket Fuel
Packaging
Apple Valley, MN
B.S. graphic design
Rocket Fuel is fruit flavored water aimed at 5-7 year old boys. The fungraphics, as well as the high energy flavor names and tagline, grab theattention of the demographic, getting them excited about drinking water andgiving parents a healthy beverage substitute to high sugar sports drinks andsodas. The naming, illustration, and package design are all original piecescreated for the project.
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