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Sara Snyder,

Windom, MN; BS Graphic Design

Wedding Integrated Campaign

My submission is an integrated campaign for a wedding. They wanted something young, fun, and modern, but also elegant to reflect the style of their ceremony. I created a monogram to be repeated throughout the campaign to unify all pieces, and used a nontraditional format of a tri-fold with perforated sides. That way you just tear off the RSVP and drop it in the mail. The same is true for the map. As an added bonus, this format allowed them to save money on envelopes-- they just put an address label on the back and sent it on its way. The campaign consists of an invitation, save the date, thank you card, table settings, and ceremony programs.